What's in our Beauty Cabinet? Tried-and-true products, curated

by us, that fall in the sweet spot between low maintenance and treat yourself. Founded by Vancouverite Mark Zabel, Feel is inspired by the idea that good looks start on the inside (but, no worries, the packaging looks great on the outside too). This set of four super-concentrated balms is ideal for moisturizing lips but can be used anywhere you need a touch of sheer, peppermint-scented color.